The BUILT WITH CHOCOLATE MILK campaign showcases what elite athletes have known for years – and what research supports: drinking lowfat chocolate milk after strenuous exercise helps athletes recover, rebuild and reshape their bodies so they’re ready to give it their all in their next workout or competition.

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  • Enter the Halloween Industry Contest this Fall!

    Halloween is a perfect time to serve up the bone-chilling goodness of chocolate milk – and we want to see how you do it! This fall, enter the first-ever Halloween Industry Contest* to show us the spook-tacular ways your brand is leveraging MilkPEP’s strategy to promote chocolate milk this peak shopping season. The winner will win an influencer partnership worth up to $5,000! *Open to milk brands only.

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  • Know Your Milk

    Looking for more information about the benefits of drinking milk? Visit MilkLife.com for the facts and science about milk’s important role in the diet – from athletes to kids.

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  • #GetReal

    Consumers are faced with more choices than ever in the dairy case. Dairy milk alternatives and dairy-free diet trends are bombarding consumers with confusing, conflicting and inaccurate information about dairy milk and the perceived benefits of dairy milk alternatives. This information provides the consumer with the knowledge necessary to make informed decisions when purchasing milk.

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MilkPEP.org is the central hub for our Milk Brands. Here you will find the latest Social Media Content, Point of Sale Materials, Webinar Calendar and Registration, Research Documents and much much more. If you have not found what you are looking for, please explore our other campaigns below. Happy Exploring!

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