MilkPEP - Promotions - Teens and Schools

Promotions › Teens and Schools

Body By Milk

The Body By Milk campaign continues to educate teens about the nutritional benefits of milk, while rewarding them for engaging with milk. Research shows that teens are not only aware of milk’s healthy weight message, they are drinking more milk because of it.

Body By Milk is broadening its appeal in 2008 with a delicious new message that’s sure to intrigue teens—Refuel with Chocolate Milk. Some research suggests that milk’s unique mix of key nutrients can help teens refuel and rehydrate after exercise and the protein in milk can also help build muscle when combined with exercise—making lowfat or fat-free chocolate milk an ideal choice for a post-workout drink. In comparison with other post-exercise beverages that teens typically choose for hydration and muscle recovery, chocolate milk provides the complete package with 9 essential nutrients not found in most traditional sports drinks.

MilkPEP is planning two powerful Body By Milk Promotions for the 2008-2009 school year:

Body By Milk: Go Pro for a Day! — September - November 2008
Body By Milk: Get Fit By Finals — January - June 2009

Body By Milk kits automatically ship to 45,000 middle, junior and senior high schools nationwide. If your school(s) are not listed, please call 1.800.945.MILK(6455) or email info@milkpep.org to have them added to the list.

Make sure your school is on the list:

*Sorted by state alphabetically
** Sorted by type, then state alphabetically