• 2008 National Sales Meeting
• MilkPEP Awards
• Other Events

Events & Awards › Other Events

Quarterly Market Research Webcast – April 14, 2:00-4:00 p.m. EST

 

Analysis of the Hispanic Consumer
Presented by Cris Gravit of Information Resources, Inc. (IRI)

Based on survey and purchasing data collected by IRI on Hispanic consumers, this presentation will help milk marketers discover the shopping patterns and preferences of a multifaceted segment that is growing six times faster than the general population. The session will address how acculturation impacts shopping and purchasing behaviors, what the top influencers of Hispanic purchasing behavior are, and which retail channels Hispanics prefer to shop in.

Quarterly Sales and Tracking Analysis
Presented by John Rutherford of IDFA

MilkPEP's quarterly sales and tracking analysis combines data from numerous national organizations to form the most complete view of the current milk market.

To view Analysis of the Hispanic Consumer, click here

To view Quarterly Sales Reports, click here

2008 MilkPEP Awards

Entries are due by June 13, 2008. Find out more!

2007 MilkPEP Grand Prize Winners Shoot Milk Mustache Ad

View "behind the scenes" photos of the 2007 MilkPEP Grand Prize Winners, JC Montenegro and Hugo Valdez, as they get ready to shoot their Milk Mustache ad.

 

Just for Processors! New Flavor Formulation Seminars Available

MilkPEP is teaming up with Dairy Management Inc. (DMI) and the leading flavor houses to offer workshops designed to help processors work with flavor houses to create flavor variety and flavor formulations with a healthier profile.

The goal is to encourage the development of new lower-calorie flavored milks that will continue to increase milk consumption while supporting healthier lifestyles.

Who should attend? Our workshop is especially designed for:

• Product development
• Quality Control
• Operations
• General management
• Sales

You can schedule a seminar and get more information by contacting Alison Kiczek at 202.220.3558 or by emailing today akiczek@milkpep.org, or by completing this Seminar Request Form and returning it to IDFA via fax 202.331.7820.