MilkPEP - Artwork & Claims - Packaging Claims

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Packaging Claims

If you're not putting health claims about milk on your cartons and bottles, then you're probably leaving potential sales sitting right on the store shelf. Milk has a lot to talk about, its a delicious beverage that's chock full of vitamins and minerals that strengthen bones, help maintain a healthy weight, and supply the body with vital nutrients like protein and calcium. And today's consumer is thirsty for this knowledge.

Very soon this section will have information to guide you to maximize your packaging and labeling. We will tell you what consumers think about labels, what they know about nutrition, how they perceive food labels, what kinds of information they want, and how they make purchasing decisions based on this information.

For MilkPEP's current packaging artwork, please click here.